Portcast Secures $6.5m Series A Funding Led by Susquehanna Asia VC

Portcast, a Singapore-based provider of real-time transportation visibility and predictive analytics, announced that it has raised $6.5 million in a Series A funding round.

The round was led by Susquehanna Asia VC, with participation from Hearst Ventures, Signal Ventures, and existing investors including Wavemaker Partners, TMV, and Innoport.

Amid increasingly fragile global supply chains and heightened disruptions, Portcast said its continued investment in artificial intelligence (AI) technology aims to protect clients’ profitability by enhancing supply chain resilience.

“Supply chain disruptions have become the norm, driving up costs for shippers and logistics service providers globally. It is no longer enough to monitor shipments; the priority now is to drive actions from visibility data through automated recommendations,” Nidhi Gupta, founder and CEO of Portcast, said in a statement.

“That’s why we’re committed to building a product that uncovers risks in transport but, more importantly, automatically suggests actions to reduce freight costs and improve customer experience,” she added.

Nidhi Gupta, Founder & CEO Portcast.

Portcast provides proactive exception management, offering explainable insights and recommending alternative actions to enable shippers and logistics service providers to improve productivity, reduce operational costs, and lower carbon emissions in transportation.

The company’s data network integrates information from carriers, terminals, geolocation, risk data, and proprietary documents to provide accurate visibility through a single, easy-to-integrate API and portal.

Utilizing machine learning and advanced large language models (LLMs), Portcast delivers actionable insights to improve operational and financial transparency in the supply chain.

Richard Hsu from Susquehanna Asia VC said: “Portcast has tapped into both public and proprietary data that brings accurate and explainable transportation visibility. But what sets them apart is their ability to turn that data into practical, actionable insights for their customers, setting a new benchmark in logistics decision-making.”

“We’re excited not only by what Portcast has already accomplished but also by its potential to solve more challenges in global trade with its unique data approach,” Hsu added.

The new funding will accelerate Portcast’s product innovation, particularly in leveraging generative AI to improve risk management, transport planning, and invoice auditing capabilities, the company said. Portcast plans to expand further into key markets across the Asia-Pacific and Europe, and strengthen integrations with technology partners.

“In today’s challenging economic climate, the support from both existing and new investors is a testament to the customer satisfaction we’ve achieved and the confidence in our approach. Looking ahead, we’re eager to expand in Asia-Pacific and Europe, strengthening partnerships to bring our solutions to even more companies,” Gupta said.

Founded in 2018 and headquartered in Singapore, Portcast processes over 5 million data points daily from more than 370 carriers and 800 ports. The platform leverages geolocation data from satellite and terrestrial sources, voyage and risk data, as well as information from documents, invoices, and ERP systems.

Portcast serves shippers, logistics service providers, and transportation management systems, offering a unified and reliable visibility solution. Its clients include industry leaders such as AIT Worldwide Logistics, Sumitomo Warehouse, MPG Group, Otentic Customs, FreshCo, and Wilo Group.

The company said it is committed to making global trade more resilient through actionable data and aims to transform supply chain efficiency on a global scale.

Business News Asia

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