Banyan Tree, the global luxury and sustainability-focused hospitality brand, is set to broaden its presence in the Philippines with the introduction of its ultra-luxury project, Banyan Tree Manila Bay.
The expansion was highlighted during an event hosted by Banyan Tree Manila Bay and Nest Seekers International, a New York-based luxury real estate firm, on September 12 in Cebu City.
Held at the Seda Ayala Center Cebu, the event brought together leading brokers and real estate professionals from the region. Donna Vicedo-Racho, Global Investment Strategist, welcomed attendees and emphasized the burgeoning high-end market in Cebu.
“Cebu’s high-end market has shown tremendous growth, and we believe Banyan Tree Manila Bay will resonate with your discerning clientele,” Vicedo-Racho said.
Andy Regalado, Chief Marketing Officer of Nest Seekers International and Chief Sales & Marketing Officer of Banyan Tree Manila Bay, delivered the keynote address.
He unveiled an exclusive preview of the development’s master plan, showcasing its unique architectural design and premium amenities, including spacious living units, a renowned Banyan Tree Spa, rooftop gardens, infinity pools, and state-of-the-art fitness facilities.
Regalado highlighted the project’s aim to set a new benchmark for luxury living in the Philippines, catering to a sophisticated market seeking elegance, privacy, and convenience.
“The luxury market in Manila has matured significantly, with affluent buyers seeking exclusive, world-class living spaces. Banyan Tree Manila Bay is designed to cater to this demand, offering a lifestyle that merges elegance, privacy, and convenience,” Regalado said.
He further noted Manila’s rising status as a premier luxury destination, presenting the Manila Bay project as a prime investment opportunity.
“We are excited to introduce Banyan Tree’s signature elegance to Manila, and we believe Cebu’s top brokers will play a crucial role in connecting this vision with potential clients,” Regalado added.
The event concluded with discussions over lunch, where attendees explored various investment opportunities within the Philippine luxury market. The successful gathering underscored Banyan Tree Manila Bay’s commitment to establishing itself as the pinnacle of luxury in the region, generating significant interest among Cebu’s real estate community.
Banyan Tree’s expansion into Cebu marks a strategic move to tap into the island’s growing luxury real estate sector, reinforcing the brand’s global footprint in providing high-end, sustainable living spaces.
Business News Asia
